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Although I’ve backdated these posts to keep the monthly series chronological, I’ve written both the June & my May Income & Traffic Report posts in July since I’m just now getting back into my blogging game. June wasn’t a very exciting month since I didn’t spend any time on Chit Chat With Katie. I did have some interesting Pinterest results and wanted to continue to share the beginning stages of my blogging journey so without any further delay, here’s my wild & crazy (totally kidding) June income & traffic report.
Blog Posts I Published In June
Well I hate to ruin a good surprise here but by now you probably already know I went back to work in May and ended up launching two brand new concepts in the middle of the pandemic. While I was incredibly busy at work, I didn’t log into my blog one single time so that means I didn’t publish a single post in June.
My June snapshot metrics:
- 146 users
- 180 sessions
- 226 pageviews
- 1:50 average time on page
- 3.33% bounce rate
- 16.7% returning users (doubled from last month)
While not a ton of traffic by any means, this is a perfect example of how if you’re producing evergreen content or have systems in place (say you’re going on vacation for a week), your blog can still be working for you! Without doing anything, like a n y t h i n g, I had 140 people reading my content.
In April, 42.2% of my blog viewers were from social referrals. In May, 86.4% of my viewers came from social media sources. In June, 89.7% of my traffic came from social sources. We’ll get into more specifics later but out of the 131 users I had from social channels, 2 came from Instagram (not my link in bio), 15 from Facebook, and 114 came from Pinterest!
My most popular posts of the month were my My Favorite Deployment Quotes , 5 Quick Pinterest Tips To Immediately Improve Your Blog Traffic, and Fifty Open When Deployment Letter Ideas.
In May I started to focus more on Pinterest (you can read more in May Blogging Goals Recap) and the work paid off! I had a series of pins that went “viral” for me towards the end of the month. Those same pins still performed really well for me in June and also were pinned by other people which helped with my overall impressions and engagement!
I also wrote a blog post, Five Quick Pinterest Tips To Immediately Improve Your Blog Traffic, and in June there was a big Pinterest update so I just happened to luck out! The pins from that blog post were a few weeks old but super timely all of a sudden and actually ended up being my top engaging pin for the month!
My deployment content is still performing really well on Pinterest and seems to be something people are searching for so I might develop some additional military relationship posts in the future.
My Overall Pinterest Traffic Numbers for June
- 45,352 impressions
- 38.23k total audience
- 1.12k engagements
- 848 engaged audience
My Specific Chit Chat With Katie Content Metrics
- 41,657 impressions (Out of the 45,352 impressions I got. This is from creating my own pins & not worrying so much about repinning others content)
- 34.99k total audience
- 985 engagements
- 743 engaged audience
I use Iconosquare to manage my Instagram & Facebook pages. It’s such a great tool for scheduling, analyzing data, competitor research, the list goes on and on. Here’s a snapshot of my June Instagram metrics, which are pretty bleak because again, I didn’t post or even log in to my CCWK Instagram in June.
- 0 posts
- 286 Instagram followers
- 0 likes
- 0 comments
- 240 impressions
- A reach of 76
- An engagement rate of 0%
Much like Instagram, I didn’t do anything with my Facebook page in the month of June either.
Here are my June Facebook analytics:
- 12 page likes
- 67 impressions
- A reach of 12
- 2 engagements
- A reach rate of 109.09%
- A fan engagement rate of 18.18%
- And a regular engagement rate of 16.67%
June Income Report
Total Income Earned $0
For the month of June, I received 9 clicks but didn’t convert any to sales.
I had no clicks or sales through SiteGround this month.
I’m love Creative Market and immediately applied to their affiliate program when I launched my blog. Creative Market allows affiliates to earn 15% of new customer orders. I had 7 clickthroughs but no sales so I didn’t earn any income from Creative Market in June.
Services & Products
I didn’t sell any services or products during the month of June.
I didn’t have any income from collaborations or brand partnerships in June.
Total Expenses $81.94
Canva Pro – $12.95
Canva is the tool I use to make all my blog headers and pins for Pinterest. I’m a huge Canva fan and have been using them for multiple design projects over the past few years. I wasn’t accepted into their affiliate program (I didn’t meet the traffic requirements) but if you haven’t used Canva yet, this referral link will get us both a Canva credit!
Iconosquare – $39
I used Iconosquare at my full time job before launching my blog and wouldn’t be able to do my job on social media without it! It’s by far the most affordable and robust social media scheduling & analytic reporting tool out there. Iconosquare easily shows your growth, lets you analyze what content is performing best, and allows you to schedule automatic posts all from an easy to use dashboard. I can’t wait to deep dive into some Iconosquare tutorials with you all soon!
Adobe Stock – $29.99
Same story as the May recap (since I’m writing these in July). I really need to cancel my Adobe membership. Here’s to August goals!
So there you have it! This is what a brand new blog who abruptly gets pushed to the side during a pandemic looks like! I want to hear from you – What did you third month of blogging look like? How long did it take you to make a sale? What’s the most “viral” pin you’ve ever had? I’d love to connect so don’t be shy, leave me a comment below!